Fruita, Colorado is a mountain biking hot spot--with trails like Joe's Ridge, Mary's Loop, Kessel Run, and hundreds of other epic miles, throughout the area, it's someplace definitely worth visiting. I've been there a couple of times, and I've usually gotten my gear and whatnot from the local shop, Over The Edge (OTE) Sports. OTE is a major force in Fruita as Troy Rarick (OTE owner) is responsible for many of the local trails. On a recent visit, the shop was even kind enough to let my buddy and I ship our bikes there and store our cases while we were in town. For that, we're thankful.
However, on our next trip, we'll be using Single Tracks, the OTHER bike shop in town. The vibe I got from OTE was not nearly as friendly or welcoming as in Single Tracks.
For example--while putting our bikes together, OTE "kindly" offered to let us assemble them on the sidewalk next to the shop. However, while packing our bikes to head home, Single Tracks let us use a work stand and other supplies (with a constant, " do you need anything else?").
The prices were reasonable (not trying to rob the tourists), and the staff was super helpful.
With only two shops in town, your selection is already limited, but I would definitely head to Single Tracks for a "no attitude," customer service oriented experience.
